Lately, we’ve had a lot of clients asking for short, attention-grabbing intro videos that both excite the audience and serve as walk-on music for speakers and presenters. As opposed to a traditional narrated introduction, these videos combine eye-catching graphics with exciting background music to provide the audience with an energy boost to kick off the show.
What Should an Event Intro Video Include
An event intro video does just that, introduces your event. Whether in an in-person, hybrid, or virtual setting, an intro video should include music, branding, topics that will be covered during the meeting (or at least a sneak-peek of what attendees can expect), and branded graphics. If you have a special guest or someone speaking at the event, it would be great to include them in the video as well.
How do Event Intro Videos Engage the Audience
Audiences are kept more engaged and excited by the flashy, visually-appealing graphics. Additionally, people always like to know what's awaiting for them - even if there is a surprise, attendees like to know that there is something they should keep an eye out for during the event.
Benefits of Event Intro Videos
This new trend in intro videos helps keep your show on time—cutting out lengthy introductions and enhancing show flow overall. Also, you can create more visibility for your event by sharing the intro video on social, most likely getting shares from audience members, thus gaining more views to the video and your meeting.
Some of our clients have chosen to take this trend to the extreme—using techno music and psychedelic graphics to convey a culture of innovation and disruption. See how we helped CEO Update dazzle their audience:
For other clients, we took a more measured approach, artfully blending graphics and logos from the show as a quick teaser of what was to come. See how we helped kick-off AWHONN’s annual convention:
Ready To Make A Splash With Your Next Event Video?
We’d love to talk to you about sprucing up your event video to enhance show flow and audience experience. Please contact our team, and we’ll send you more information regarding our event packages.
To get in touch with us, you can also fill out the form below, send us an email, call us at 202-783-0300, or live chat with a member of the team online right now.