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Plan V: What’s The Story?

As event organizers get more comfortable with virtual meetings, and as viewers’ expectations continue to grow, it’s time to explore how to change things up.

A good place to start is by asking: “What’s your story?” That’s why we hosted the fourth of our conversations around virtual events, talking through how to differentiate your event with storytelling.

Watch the Webinar On-Demand

In the 1-hour event, our subject matter experts not only discuss the importance of storytelling, story wrapping, and story arc in creating an engaging virtual event, but also share best practices and new ideas from the front lines to create a memorable, unique experience for your attendees.

9 Elements of Storytelling Framework

From determining your event characters and theme to introducing conflict and event resolution, you can make your next virtual experience truly stand-out with these 9 elements of storytelling.

Telling Your Story with Video

Our LAI Video colleagues also shared some great tips and examples of using video at each stage of the virtual storytelling framework. For example, when talking about Setting, they shared a few clips, including "The Need to Know Show" they created for AHRI.

We also discussed ways to optimize pre-records by filming your remote interviews in-person and leveling-up your virtual events with "continuity show graphics."

On the topic of Resolution, the team discussed the power of virtual event recap videos, like NAIOP's CRE.Converge recap. And on the topic of Emotion, they talked about using opening videos, ensemble videos, and mission videos that truly resonate with viewers, like what LAI Video has done with No Kid Hungry.

Experience More Plan V Conversations

Whether you've attended all four Plan V webinars or this is your first session, don't worry! We have our past webinars available for you to watch. 

  • Plan V: 9 Broadcast Techniques from an Event Producer’s Playbook shared 9 tricks our team of seasoned event producers use to elevate and energize an online meeting experience, and also demonstrated these techniques in action on-screen.
  • Plan V: Virtually In-Person broke down a lot of questions event professionals are facing when deciding to host a meeting virtually. With a flurry of platform options and event elements to explore, LAI is happy to provide you with consulting to help you choose the best course of action and get the most out of your online virtual meeting. 
  • Plan V: The Plan to Go Virtual starts at the beginning and really talks about why it's important to continue connecting with members, employees, and each other during this time. 

As you’re planning your next virtual event and thinking about ways to enhance the attendee experience, a professional event producer can go a long way in closing the gaps from in-person to virtual.

Fill out the form below and let's get started making your next virtual event entertaining and engaging for all!